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Sales Enablement
We help your Sales team close more deals, quickly!
Sales Lead Generation Services
Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s products or services. Some examples of lead generators are job applications, blog posts, coupons, live events, and online content.
Lead generation services from VAST Tec will help manage campaigns to discover and qualify customers for businesses, also known as leads. These services can be highly beneficial in filling an organization’s sales pipeline with potential clients; We can also assist with establishing initial communications and building interest in the brand (demand generation).
We shall assist with follow-up campaigns and other "lead nurturing" to ensure the best possible conversion rate. One of the myths is that Lead generation services, or lead gen services, are typically used by sales departments but they can be useful to marketing teams for planning targeted outreach or advertising efforts.
Working with lead generation services providers like us can eliminate the guesswork of sales cold calls and present brands with high-quality leads (HQL) based on the brand’s ideal customer profile. This can streamline sales and marketing strategy, making sales quotas more easily attainable and setting the company up for success.
How can VAST Tec Help ?
We offer the full spectrum of services to help organizations accelerate their sales pipeline.
Everything from social media and database research for lead identification, lead nurturing, appointment setting, and events & webinar management, prospecting, Inbound led customer engagements, Presales, Sales closures, Post sales engagement, customer support and flywheel approach for continuous engagement with customer for life methodology - we take care of it all !!
VAST Tec has extensive experience across all industries. Leveraging our highly skilled team and their deep industry know-how, we align business-centric lead generation solutions along various IT and Non-IT industry lines and businesses, from SMEs to MNCs and everything in between.
Database & Data Enrichment Services
Most companies recognize that data has an enormous importance for their business, but a large percentage admits having problems managing data. There are dozens of concepts and variables around data management, which can get confusing.
Data management is planning and controlling the way data is collected, stored, protected, and processed. In business, data is usually associated with customers, prospects, employees, providers, deals, accounts, competitors, and finances. When an organization effectively manages data, they obtain analytical information to make the right business decisions.
There are techniques and best practices that can help you manage data, but there's no such a thing as a data management plan that suits every business.
According to Forbes, "the gold is now data," and they predict that by 2025, the global market for data and data analytics will be worth $135 billion.
How can VAST Tec Help ?
A well-functioning data enrichment process is key for a modern brand. Keeping data up to date ensures that the brand can more accurately target consumers, whether it’s geographically based for placing a new store or demographically based for richer targeting of next best offers.
More accurate targeting leads to better experiences, which inevitably creates more data and ensures you can continue to work with the most up-to-date customer data possible.
- Only collect relevant and useful data for your company.
- Purge data you no longer need.
- Store your data as per standardized templates / CRM.
- Avoid and fix duplicate contacts.
- Work on both Demographic and geographic Data Enrichment
Account Based Sales & Account Based Marketing Services
Account-based Marketing (ABM) is a focused growth strategy in which Marketing and Sales collaborate to create personalized buying experiences for a mutually-identified set of high-value accounts.
Account-based Sales (ABS) is a sales model that targets companies, also referred to as accounts rather than individual leads and treats them as a market of one. This highly personalized strategic sales prospecting process is used primarily within B2B sales, as it's usually too high-touch for B2C products.
How can VAST Tec Help ?
VAST Tec can be your ideal partner to execute Account based marketing and Selling strategies. Our reps can do the groundwork and be under the guidance of your account executives who own the P&L for key account revenue.
- Be integral part of the Account-Based Selling Planning process
- Review best customers, identifying
- Define ABS program details, who does what in the team.
- Start identifying buyer personas
- Execute the content strategy
- Create target account list
- Segment these accounts into tiers
- Allocate one-third of current sales development team to pursuing target accounts
- Decide which metrics to track
- Analyze content strategy to decide where to double down and where to course-correct
- Review key metrics
VAST Tec team can also assist your team’s research to build and execute large account plans around the following sample template metrics:
- Building Business overview for a conglomerate
- Key Business Initiatives of the specific Account
- Customer Relationship Landscape
- Customer Products and Revenue
- Account Competitor Analysis
- Buying Process & Selling Points
- Relationship Goals & Strategy
- Sales Opportunities, Targets & Risks
Dedicated Offshore Business Development Hub
VAST Tec is your ideal partner for engaging with your prospects / customers and promoters. We become your extended arms and legs in the market and we are identified by your company values / culture / way of engaging and operate under the brand guidelines of your organisation.
For customers who would like to leverage an outsourced partner for an end to end customer engagement model, our Business Development Hub will offer an opportunity to run your customer engagement teams outsourced but completely under your control.
Some of the salient features of this model include:
- An end to end outsourced model for Pre Sales / Sales and Post Sales management
- 100% dedicated team under your supervision and guidance
- Database Prep / Account Whitespacing / Territory Management / Outbound and Inbound funnel management activities
- Prospect Engagement / Presales Demo / product or service Presentations
- Sales Forecasting / Negotiations Closures / contracting / Onboarding
- Support management / Feedback / Tickets / Satisfaction Surveys
- Instal base Sales / Upsell / Cross Sell / Renewals management
Illustration below providing a sample work scope with VAST Tec
